Analisis SWOT dan Bisnis Model Kanvas (Studi Kasus Toko EKM Motor)

Erwin Kurniawan, Fransisca .

Abstract


Industry is an activity that starts from the processing of a raw materials / semi-finished materials into a finished product that has a value that is more useful so they can benefit. Based on BPS survey, such as the automotive industry is one industry that provides a substantial contribution to the economy of Indonesia amounting to Rp 275 trillion in 2013. Along with the development of technology as much as 20% of the total 74.6 million internet users in Indonesia do online shopping, the authors conducted a business development by opening an online store that sells automotive spare parts

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DOI: https://doi.org/10.29259/jmbs.v14i2.4007

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Jurnal Manajemen dan Bisnis Sriwijaya (JMBS)
 Jalan Raya Palembang-Prabumulih Km. 32
Jurusan Manajemen, Fakultas Ekonomi Universitas Sriwijaya
Indralaya, Sumatera Selatan, Indonesia
Email: jmbs@unsri.ac.id, Tel/Fax : (0711) 580230

p-ISSN: 1412-4521, e-ISSN 2685-0885

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