KEBUTUHAN PELATIHAN KADER PROGRAM PENINGKATAN PENDAPATAN KELUARGA DI ERA E COMMERCE
Abstract
Family Income Improvement Efforts of family welfare (UP2K-PKK) program aims to reduce woman poverty by developing family business activities through MSMEs. UP2K-PKK cadres feel they do not have the knowledge and skills to increase community entrepreneurship. This research aims to find the knowledge and skills of fostering community entrepreneurship as the basis for planning the training program to improve knowledge and skills for UP2K-PKK Cadres. The method used in this study is mixed methods research. Determination of training needs had done with Training Needs Analysis. The study respondents were all UP2K-PKK Cadres companion MSMEs in Cipayung East Jakarta.
The results concluded that UP2K-PKK Cadres need knowledge related to soft skills, namely techniques to motivate people to join the UP2K program, knowledge related to hard skills, namely; 1) managing finances, 2) Marketing techniques, and 3) techniques for identifying the learning needs of UP2K partners. Amid busyness as a housewife, UP2K-PKK Cadres has the willingness to improve their capacity building. Cadres should have the ability to direct the MSMEs to adapt and increasingly modern marketing ways so as not to be left behind and lose the opportunity to get the market.
Keywords
Full Text:
PDFReferences
Abor, J., & Quartey, P. (2010). Issues in SME development in Ghana and South Africa. International Research Journal of Finance and Economics, 39(39), 218–228.
Ahmed, F., Capretz, L. F., & Campbell, P. (2012). Evaluating the demand for soft skills in software development. IT Professional, 14(1), 44–49. https://doi.org/10.1109/MITP.2012.7
Cahyaningsih, N. N. (2020). Pengaruh Tim Penggerak Pemberdayaan Dan Kesejahteraan Keluarga Terhadap Capacity Building Perempuan Di Kecamatan Gemolong Kabupaten Sragen. http://lib.unnes.ac.id/id/eprint/42930
Campin, S., Barraket, J., & Luke, B. (2013). Micro-Business Community Responsibility in Australia: Approaches, Motivations and Barriers. Journal of Business Ethics, 115(3), 489–513. https://doi.org/10.1007/s10551-012-1396-1
Clark, K. D., Newbert, S. L., & Quigley, N. R. (2018). The motivational drivers underlying for-profit venture creation: Comparing social and commercial entrepreneurs. International Small Business Journal: Researching Entrepreneurship, 36(2), 220–241. https://doi.org/10.1177/0266242617731139
Corbitt, B. J., Thanasankit, T., & Yi, H. (2003). Trust and e-commerce: A study of consumer perceptions. Electronic Commerce Research and Applications, 2(3), 203–215. https://doi.org/10.1016/S1567-4223(03)00024-3
Corner, P. D., & Ho, M. (2010). How opportunities develop in social entrepreneurship. Entrepreneurship: Theory and Practice, 34(4), 635–659. https://doi.org/10.1111/j.1540-6520.2010.00382.x
Creswell, J. W. (2014). Research Design_ Qualitative, Quantitative, and Mixed Method Approaches-SAGE Publications (2013).pdf. SAGE Publications Inc.
Dacin, M. T., Dacin, P. A., & Tracey, P. (2011). Social entrepreneurship: A critique and future directions. Organization Science, 22(5), 1203–1213. https://doi.org/10.1287/orsc.1100.0620
Hanis, N. W., & Marzaman, A. (2020). Peran Pemberdayaan Kesejahteraan Keluarga dalam Pemberdayaan Perempuan di Kecamatan Telaga. Publik (Jurnal Ilmu Administrasi), 8(2), 123. https://doi.org/10.31314/pjia.8.2.123-135.2019
Istikomah, A. D., Kusuma, A. R., & Anggraeniny, R. (2018). Peran tim penggerak pkk dalam meningkatkan kualitas sumber daya manusia di kelurahan gunung kelua kecamatan samarinda ulu. EJournal Administrasi Negara, 6(2), 7305–7315.
James, R. (2018). Building the capacity builders: lessons from a multi-country training programme for local consultants. Development in Practice, 28(4), 584–590. https://doi.org/10.1080/09614524.2018.1444017
Loh, P., & Shear, B. (2015). Solidarity economy and community development: emerging cases in three Massachusetts cities. Community Development, 46(3), 244–260. https://doi.org/10.1080/15575330.2015.1021362
Mandasari, I. A. C. S., & Pratama, I. G. S. (2020). Use of e-commerce during COVID-19 pandemic towards revenue and volume of MSMEs sales. International Research Journal of Management, IT and Social Sciences, 7(6), 124–130. https://doi.org/10.21744/irjmis.v7n6.1022
Mueller, D., Hoard, S., Roemer, K., Sanders, C., & Rijkhoff, S. A. M. (2020). Quantifying the community capitals framework: Strategic application of the community assets and attributes model. Community Development, 51(5), 535–555. https://doi.org/10.1080/15575330.2020.1801785
Pratiwi, R. A. (2017). Pemberdayaan Masyarakat Melalui Program Usaha Peningkatan Pendapatan Keluarga-Pemberdayaan Dan Kesejahteraan Keluarga (UP2K-PKK) (Studi di Kelurahan Tejosari, Kota Metro. Universitas Lampung.
Quimbo, M. A. T., Perez, J. E. M., & Tan, F. O. (2018). Community development approaches and methods: Implications for community development practice and research. Community Development, 49(5), 589–603. https://doi.org/10.1080/15575330.2018.1546199
Rahmawati, D. (2019). Implementansi Program Kerja PKK Dalam Pemberdayaan Ekonomi Rumah Tangga Di Desa Ratna Chaton Kecamatan Seputih Raman Kabupaten Lampung Tengah. Jurnal Dakwah Dan Ilmu Komunikasi, 1(1), 79–81.
Ratten, V., & Welpe, I. M. (2011). Special issue: Community-based, social and societal entrepreneurship. Entrepreneurship and Regional Development, 23(5–6), 283–286. https://doi.org/10.1080/08985626.2011.580159
Saebi, T., Foss, N. J., & Linder, S. (2019). Social Entrepreneurship Research: Past Achievements and Future Promises. Journal of Management, 45(1), 70–95. https://doi.org/10.1177/0149206318793196
Suprapto, H. A. (2016). Pengaruh Penetapan Harga Dan E-Commerce Terhadap Tingkat Penjualan Pada Usaha Jack Donut Di Curug Tanah Baru Depok. JABE (Journal of Applied Business and Economic), 2(4), 345–354.
Susatin, S. (2019). Strategi Tim Penggerak Pemberdayaan Dan Kesejahteraan Keluarga (PKK) Dalam Meningkatkan Program Kerja PKK Di Desa Gandoang Kecamatan Salem Kabupaten Brebes. Jurnal MODERAT, 5, 139–152.
Whitehouse, G., & Roan, A. (2007). Women Information Technology and “waves of optimism”: Australian Evidence. New Technology, Work and Employment, 22(1), 21–33.
DOI: https://doi.org/10.36706/jppm.v8i2.15879
Refbacks
- There are currently no refbacks.
Copyright (c) 2022 Jurnal Pendidikan dan Pemberdayaan Masyarakat (JPPM)
This work is licensed under a Creative Commons Attribution 4.0 International License.
Diterbitkan oleh:
Program Studi Pendidikan Luar Sekolah Jurusan Ilmu Pendidikan
Fakultas Keguruan dan Ilmu Pendidikan Universitas Sriwijaya
Jl. Palembang-Prabumulih, Indralaya Kabupaten Ogan Ilir, Sumatera Selatan, Indonesia
Indexed in:
View My Stats